Tuesday, March 4, 2008

The Hot Chocolate Stand

I have to applaud this family. Their kids made a hot chocolate stand this winter.

The idea is genius. These clever little entrepreneurs realized that having a stand shouldn’t be restricted to only lemonade and in the summer. With this stand, they’ve effectively doubled their business season. Maybe they also knew that one die-hard hot chocolate lover (me) was in their midst.

They weren’t selling any today when I took the picture. But, I did have some a few weeks ago, and it was just delicious. Perfectly hot and sweet, with plenty of marshmallows. They even had special to-go cups with lids.

I think Starbucks should take a cue from these kids. All I had to do is say, “I’d like one hot chocolate,” and my only choice was “with or without marshmallows.” No confusing lingo of “venti mocha chocha latte,” with the too-many choices of skim, low-fat, or no-fat milk. (By the way, I’m not a Starbucks-hater. I just have to rehearse my order in advance because I’m still not fluent in their language.)

If it’s possible, I think I might be more excited about this hot chocolate stand than the tiny owners of it.


Playful Professional said...

I wish I'd thought of this when I was a kid. People are much more willing to buy hot chocolate than lemonade cause not too many things will warm you up like a hot drink!

Crazy Daisy said...

that is genius!

Anonymous said...

yeah, what a neat idea! entrepreneurial minds...they'll go a long way. :)